Wednesday, January 10, 2007

Supervisor Snow: "This is the Year of Business!"

At yesterday's Dulles South Business Alliance meeting, Snow remarked that this is truly the year businesses in Northern Virginia needed to come together and apply pressure in Richmond for development and transportation solutions. Read more at Dulles South Online news.

Home Staging - Ready, Set, Sell!

When selling or reselling your home (or business, for that matter), we recommend looking into a business called "Home Staging", which will help sell your home quickly at the highest possible sales price. Home staging is essentially the process of cleaning, decorating and preparing your home for maximum showcase effect.

Julie Jasper, of Ready Set Sell Home Staging in Northern Virginia, reminds us that multiple steps must be taken to achieve a showcased home, through “un-decorating” and re-design.

1. De-personalize.
2. De-clutter
3. Create focal points and balance
4. Create open spaces.
5. Packaging and presentation

In order for a home to appeal to the widest range of home seekers, your home must be transformed into a generic house. A potential buyer must be able create their idea of their home in your space. Once you begin the (sometimes emotional) un-decorating process, your home will no longer be your home but will become a house for sale and a potential home for a buyer.

As with all goods we purchase, packaging sells. Re-design will come into play in order to package your house to a mass market. Additionally, your house must be presented to the public in such a way that they will be knocking at your door for a tour. Curb appeal – the way your house presents itself – is of utmost importance. If the package doesn’t look good from the outside, most people will just drive on by.

From Wikipedia:
Home staging is the act of preparing a house, a condominium, or any private residence prior to going up for sale in the real estate marketplace. The goal of staging is to sell a home quickly, and for the most money possible. Staging focuses on improving a property to make it welcoming, appealing, and attractive to the largest generic audience of potential homebuyers. Staging often raises the value of a property by way of repairs, re-decorating, renovations, and landscaping. Properly executed staging leads the eye to attractive features while minimizing flaws.

If you're preparing to resell your home, business or other real estate investment, we'll help you through the process, which includes some degree of home staging. We also recommend Julie Jasper and Ready Set Sell Home Staging for your home staging and decorating needs in Loudoun, Prince William and Fairfax counties.